Chinese automaker BYD hosted a four-day media showcase across the United Arab Emirates to present its premium electric vehicle brands, highlighted by the debut of the Yangwang Altior luxury sedan and high-speed road testing, according to a report by freeyork.
The Yangwang Altior made its global premiere at the Emirates Palace hotel in Abu Dhabi. BYD Executive Vice President Stella Li introduced the vehicle as a luxury flagship drawing design inspiration from traditional Chinese bronze vessels, known as ding. The vehicle features symmetrical interior architecture, a 39-speaker sound system with integrated headrest speakers designed to isolate passenger audio, built-in scent dispensers, and dedicated privacy and comfort controls.
The event program also included a straight-line performance demonstration in Abu Dhabi. Driver Marc Basseng piloted the Yangwang U9 Xtreme electric hypercar to a recorded speed of 503.17 km/h (312.65 mph) on a closed section of the E11 highway.
In Dubai, BYD staged a "Celebration of Speed" event at the base of the Burj Khalifa, drawing an estimated 3,700 attendees from 50 countries. The gathering featured a branded illumination of the tower and showcased models across the company's vehicle divisions, including Yangwang and its Denza brand.
BYD was established in 1995 as a battery manufacturer and subsequently expanded into commercial and passenger electric vehicles, selling 18.7 million new energy vehicles worldwide through 2025, excluding the United States passenger market.
Sources
- freeyork · 2026-11-11
- Gemini News Search — China–UAE News · 2026-11-12



