Bain & Company

Industry News

Bain Survey Finds China Prioritises Automotive Technology While West Focuses on Price

A global survey of more than 12,000 car buyers by Bain & Company reveals that vehicle price remains the top purchasing consideration in the US and Europe, cited by 68% and 62% of consumers respectively. In contrast, Chinese buyers prioritize technology and vehicle features at 58%, ranking tech ahead of pricing. The study also highlights declining brand loyalty in Western markets and the growing influence of AI and autonomous driving capabilities.

Industry News

WEF and Bain Report Projects AI Could Unlock $1 Trillion Across MENA

A report by the World Economic Forum and Bain & Company projects artificial intelligence could unlock over $1 trillion in economic and sustainability value across MENA by 2030. The valuation encompasses sustainable finance, public investment flows, avoided asset losses, and energy-sector gains. While 89 percent of regional sustainability leaders acknowledge AI's high potential, active implementation remains limited to between 40 and 55 percent.