China–UAE News
DCT Abu Dhabi Partners With Trip.com and Qunar at Arabian Travel Market
The Department of Culture and Tourism – Abu Dhabi signed and renewed over 20 trade and industry partnerships at Arabian Travel Market, Campaign Middle East reported. The agreements include multi-market initiatives with Chinese platforms Trip.com Group and Qunar to drive long-stay visitors and maximise tourism spending. Across nine joint marketing partnerships, the emirate is targeting 75,500 additional visitors over 12 to 18 months.
