Skip to content

Connecting business. Building understanding. Advancing peace.

Daily BriefVerify a certificateDue Diligence
Become a Member

Dubai Fragrance Brand Kayali Enters Chinese Market Through Sephora Partnership

Dubai-based luxury fragrance label Kayali has officially launched across mainland China through an exclusive retail agreement with Sephora. The brand is now available in more than 300 Sephora doors nationwide, with founder Mona Kattan directly involved in the rollout.

Published Source: Kagit
Illustration: An upscale cosmetics and fragrance department inside a modern luxury department store in Shanghai, featuring elegant glass shelves with
Illustration

Dubai-based luxury fragrance brand Kayali has officially entered the Chinese market through an exclusive agreement with its retail partner Sephora, Kagit reported citing WWD. The brand's products are now available in over 300 Sephora retail stores across China.

Founder Mona Kattan was directly involved in leading the market entry, aiming to reflect the brand's identity and spirit of 'sweet overload, joy explode' for local consumers. The launch represents a new commercial chapter and expansion milestone for the UAE-founded label.

Alongside Kayali's launch, the report noted broader regional beauty sector developments, including Korean brand 3CE's introduction of a new monochromatic blusher collection. Citing Hankyung, Reddal Korea CEO Per Stenius observed that large-scale market entries like Kayali's carry lessons for cosmetics brands, cautioning that total reliance on external distributors risks loss of control and highlighting the value of long-term branding strategies.

Sources

More from China–UAE News

View all
China–UAE News
Source: UN Trade and Development (UNCTAD)

UNCTAD Report: UAE Attracts $48 Billion FDI as China Investments Surge

GCC foreign direct investment inflows rose 18 percent to $99 billion in 2025, with the UAE securing approximately $48 billion, according to UNCTAD. China and India were highlighted as key rapidly growing sources for industrial and technology investments in the region. Outward GCC investment also climbed 11 percent to $130 billion.

China–UAE News
Source: Zawya

ADGM Concludes Third Global Media Forum Showcasing Abu Dhabi Investment Ecosystem

Abu Dhabi Global Market (ADGM) has concluded its third Global Media Forum, bringing together 33 journalists, including 13 from overseas markets including China, the UK, and the US. The three-day event highlighted Abu Dhabi's regulatory framework, digital economy, and cross-border investment opportunities. The forum also featured briefings on the upcoming fifth edition of Abu Dhabi Finance Week and celebrations marking ADGM's 11th anniversary.

China–UAE News
Source: Gulf News

DMCC Urges Diamond Industry to Follow Swiss Watch Playbook Amid Disruptions

DMCC Executive Chairman and CEO Ahmed Bin Sulayem highlighted Dubai's neutral position as an impartial venue to resolve global diamond industry disputes. Speaking at the Dubai Diamond Conference, he urged the natural diamond sector to study how Swiss watchmakers adapted to quartz disruption, noting China's role as a major grower of lab-grown stones.

The UECN Brief

Policy updates, China–UAE business news and industry insights, delivered to your inbox.

Language
Subscriptions

Double opt-in: we send a confirmation link. Unsubscribe at any time. Privacy