Abu Dhabi Launches Major Trade Activation in China to Boost Tourism and Economic Ties
ABU DHABI, UAE – October 16, 2025 – The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) is embarking on a major trade activation in China this month, with a series of roadshows in Beijing aimed at strengthening economic and tourism ties between the two nations. The initiative is part of Abu Dhabi’s broader strategy to attract Chinese investment and visitors to the emirate.
The roadshows will bring together key stakeholders from Abu Dhabi’s tourism and investment sectors to showcase the emirate’s diverse offerings to a Chinese audience. The events will highlight Abu Dhabi’s world-class infrastructure, business-friendly environment, and unique cultural attractions. The goal is to create new partnerships and collaborations that will drive growth in both tourism and trade. China is a key target market for Abu Dhabi, and this trade activation is a testament to the emirate’s commitment to fostering a strong and lasting relationship with the country. By engaging directly with Chinese businesses and consumers, DCT Abu Dhabi aims to build on the existing momentum and unlock new opportunities for growth.
The initiative is expected to further boost the number of Chinese tourists visiting Abu
Dhabi and increase Chinese investment in the emirate’s key sectors, including real
estate, technology, and financial services. The trade activation is a clear signal of Abu
Dhabi’s ambition to become a leading destination for Chinese businesses and travelers
in the Middle East.